Turning dreams into memories

Tourism Marketing

We’ll help you guide your target audience from inspiration to purchase, helping them discover your products and services. Our expertise in the travel industry and utilization of digital tools and platforms will assist in achieving tangible results.

matkailumarkkinointi sivun koristekuva

What and why?

Reaching target audiences has never been easier than it is now.

In the digital world, tools for reaching target audiences in tourism marketing are available to everyone, but often fragmented across multiple platforms and subject to constant change. Building an effective marketing ecosystem, tracking, and guiding it are complex tasks that require continuous active participation and input. Therefore, reaching target audiences can sometimes feel more challenging than ever before.

The majority of travelers make their purchasing decisions online. For businesses in the industry, timely visibility is crucial to become part of the consideration process. When used correctly, digital marketing tools can provide a significant competitive advantage.

Examples of our services:

  • Strategic marketing and advertising in digital channels
  • Digital marketing on Google and social media
  • Defining goals and metrics (KPI workshop)
  • Communication development (USP workshop)
  • Website and social media audit
  • Support in content creation
  • Target audience definition
  • Search engine optimization
  • Analytics solutions and technical support
  • Personal coaching and training

Want to know more? please contact us, and let’s see how we can support you in reaching your goals.

Our team is at your service

Thrive with our marketing team

Our marketing team will help you succeed in reaching your target audience in the digital world. Our team consists of experts specialized in travel marketing, strategic planning, content creation, and technical implementation.

Eveliina’s in-depth knowledge of target audience acquisition, understanding of the travel industry, and expertise in travel marketing are invaluable in executing effective marketing campaigns. Saara, our web analyst, ensures the functionality and measurability of advertising efforts. She closely monitors analytics and optimizes advertising for maximum efficiency. Mika’s passion for photography brings a keen visual eye, creating compelling marketing content that captures the interest of travelers. His experience in sales within the travel industry also reinforces the synergy between sales and marketing, keeping their mutual significance in mind.

If you’re in need of assistance in travel marketing, reach out to us and let’s talk!

team@flowhouse.fi | +358 50 304 84 55

References related to tourism marketing:

Kuokkalan silta, Jyväskylä

The unique Keski-Suomi region is visible and developing

We have been a partner to Visit Jyväskylä Region in tourism marketing, strategic development, and increasing expertise.

Päijänne-Risteilyt Hilden-suomi-laiva vesillä

Making Päijänne lake cruises visible online

Long-term collaboration in implementing the digital transition with Päijänne-Risteilyt Hilden.

Sound of Lapland – using sound to enhance visibility of the summer season

The award-winning “The Sound of Lapland” campaign generated interest in Lapland’s summer season, led by Carly Rae Jepsen.

Promoting outdoor destinations in Uusimaa region

We have been a digital marketing partner for Uudenmaan Virkistysalueyhdistys since 2021.

Growing online sales in nature tourism

We have been Natura Viva’s digital marketing partner since 2020

Ukko-Luoston portailla Saara ja Eveliina

Increasing attractiveness of Pyhä-Luosto through digital marketing

We have been an effective marketing partner for Pyhä-Luoston Matkailuyhdistys Ry since 2016.

Kuva Rovaniemen kaupungista

A visible Rovaniemi for all four seasons

FlowHouse has been a marketing partner of Visit Rovaniemi and has facilitated several digital tourism marketing activities.

Back to top